NG2, FW21 Runway Show


Creative Director & Spatial Designer: Jesse Fox Hallen





Agency: The New Company
Executive Creative Director: Matt Luckhurst
Producer: Nick Roldan
Creative Producers: Alexis Pfeffer and Sam Stone
Art Direction: Sam Stone
Video: Alex Forcillo
Images: Alex Conradt
Music: Alexis Pfeffer
Graphics: Stasia Lutova

Beginning with a digital collage, 181 is a runway installation that serves as a backdrop for the fashion design of NG2 Studios. The film captures the runway show hosted in LA in early 2022.

This project is part of an on-going series of works exploring visual aesthetics supported by The New Company.









Mark


100 Thieves, “The Ascent”


Creative Director: Jesse Fox Hallen

Client: 100 Thieves
Agency: The New Company
Executive Creative Director: Matt Luckhurst

Production: Red Rock Entertainment
Fabrication: Black Cat Creative

           

For the release of their FW22 outerwear clothing line, The New Company partnered with 100 Thieves to create an experiential clothing exhibition.

We wanted to celebrate nature, where the clothes are meant to be worn. To do this we built the space out of the material we use to experience the outdoors, and engage the guests’ sense of sight, touch, smell, and sound.

The space was open for 6 days at the 100 Thieves compound in Culver City, CA for guests to explore.

   


Mark


NYC Marathon Afterparty


Art Director: Jesse Fox Hallen

Client: Nike
Agency: Something Special Studios

           

Art Direction for the New York City Marathon afterparty by Nike.









Mark


The Next Ones, Brand Activation


Spatial Designer: Jesse Fox Hallen

Client: Nike
Agency: Hovercraft Studio

           

Spatial Design for a private Nike event celebrating 33 of the best high school football players in the country.








Mark


Hotel 58, Brand Activation


Experiential Art Director & Spatial Designer: Jesse Fox Hallen

Client: Nike
Agency: Hovercraft Studio

           

Art Direction and Spatial Design for a private Nike event showcasing the new Airmax DN and celebrating the history of AirMax. 









Mark